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Scarevertising
Saturday
Foul Uni-Ball
Uni-Ball...just the name makes me laugh. Here's probably the first ever scarevertisement for ballpoint pens. Apparently Uni-ball is trying to bring back the identity theft craze that was popular with banks awhile back. I think they missed the train by a few years.
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What is Scarevertising?
Scarevertising is any form of advertising that motivates consumer behavior through scare tactics.
Who cares?
With so much negativity in news, television, and other media outlets, do we really need to be bombarded with pessimistic ads?
This blog is a collection of "scarevetisements" with appropriate commentary from a guy who works in the industry.
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A True Scarevertising Agency
Foul Uni-Ball
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cat 5 brainstorm
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The Not So Scary
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